From Privacy to Persona: The Story of Personality Rights in India In March 2026 the Delhi High Court made a ruling that showed how much personality rights […]
From Privacy to Persona: The Story of Personality Rights in India
All posts tagged: Personality Rights
Privacy, Publicity and Trademarks: The Overlap in Right to Personality Cases
Introduction The current age of digital virality, artificial intelligence, and hyper-commodification of identity has led to blurring of the boundaries between private self, public image, and the […]
Personality Rights and Copyright Law in India: Understanding the Overlap and Legal Challenges
Introduction In our contemporary society, an individual’s identity has now become a valuable commercial asset. Famous personalities, celebrities, and public figures often find their names, photographs, voices, […]
Personality Rights as Emerging Intellectual Property: The Indian Legal Position
The domain of Intellectual Property (IP) is going through a paradigm shift as the personality itself is becoming a commodity important from the point of view of […]
Personality Rights in The Era of Deepfakes And Synthetic Media
Abstract Deepfakes and synthetic media erase the old boundary between representation and reality. When anyone can generate a video of you saying or doing something you never […]
Protection of Celebrity Rights in India
There is a recent trend, on social media platforms like Instagram, YouTube and tick-tok , where dermatologist and cosmetic doctors on their official social media page, who […]
Protection of Personality Rights In India: Issues And Challenges
INTRODUCTION In today’s media driven world, the line between public interest and personal privacy has become blurred. With the rise of social media and advertising, the images, […]
Celebrity Beauty Brands: Who Owns the Face, the Fame, and the Trademark?
Introduction In an era where fame is currency, beauty brands launched by celebrities have evolved into powerful brand empires. From Selena Gomez’s Rare Beauty to Kylie Jenner’s […]
Celebrity Rights: Understanding This Unique Right
With the emergence of Intellectual Property as an important and relevant sector of law and awareness among people about securing and protecting the product of their intellect […]
Deepfakes and Personality Rights: The Need for codifying Personality Rights.
The proliferation of deepfake technology has posed significant challenges to the protection of individual identity and reputation and the recent incidents of INDIA TV and Medanta hospital’s […]